The owners of the British Seniors Insurance Agency brand, AIG Life and Neilson Financial Services, have partnered up in a three year deal to provide life protection products in the UK to the over 50s market.
This expands on AIG Life’s existing partner relationships to provide life and critical illness protection for NFU Mutual customers, Royal Bank of Scotland, NatWest and Ulster NI banking customers. From now on, AIG Life will be the sole life insurance provider for protection products distributed to over 50s consumers under the British Seniors Insurance Agency brand.
“We are delighted with this new director to consumer partnership. Working with British Seniors Insurance Agency expands our distribution footprint and is further evidence of our expertise in building successful relationships and becoming an increasingly important player in the UK protection market,” said Adam Winslow, Chief Executive at AIG Life.
“We believe in providing people with simple, convenient and fair protection. We look forward to working with the team at Nielson to ensure we continue to make things better for the customer,” he continued.
Neilson Financial Services is a high performance, agile business with a strong legacy based on innovation. “Having established a reputation for delivering best in class products and gold standard customer service, it’s essential that we work with partners with similar values,” explained Dominic Grounsell, Managing Director at Neilson Financial Services.
“We are therefore very excited to be able to partner with AIG Life, as they share our passion for supporting customers and they have an impressive track record of innovation in the protection market,” Dominic further added. “We look forward to a fruitful future working with AIG and to continuing to provide stand out products and services that offer value and reassurance to customers in the over 50s life market.”